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November 22, 2017

Uber Is Having a Really, Really Bad Day

Uber is already struggling to maintain a positive consumer image after a series of PR disasters over the last year. Wait, what happened? Yesterday was a tough day for Uber. Everyone’s favorite ride-hailing service was outed for attempting to hide the details of a massive hacking incident that occurred in 2016. This left the personal data of drivers […]

 

Posted by: Tyler Trainer

 
November 20, 2017

In-House or Agency PR? Decisions, Decisions…

You just graduated college, PR degree in hand. Soon enough, student loans will tell you it’s time to choose: Do you go in-house, or do you go agency?  This is the most important decision you’ll ever make. Okay, maybe not the most important, but let’s make some sense of this age-old PR debate with three […]

 

Posted by: Tyler Trainer

 
November 14, 2017

No News? No Problem! 3 Tips to Get News Coverage

While funding announcements, new product launches, partnerships, and other significant news announcements seem to be jet fuel for a PR pro to get great media coverage, no news doesn’t mean an exposure drought. A common misconception within the PR industry is the easiest and most important placements stem from news; however, proactive outreach gives you […]

 

Posted by: Tyler Trainer

 
November 10, 2017

Running a Tweetchat: Best Practices for Success

Social media is an extremely powerful tool for any business to utilize. The use cases for it are increasing, and businesses are starting to find new and innovative ways to utilize the most popular platforms. A Tweetchat is one of the trendiest social media campaigns one can run for their client. Short for Twitter chat, […]

 

Posted by: Tyler Trainer

 
November 9, 2017

Becoming an Industry Thought Leader

Who doesn’t want to be called a ‘thought leader’? Public relations, marketing, and business professionals hear the term on a consistent basis, albeit its exact definition is nuanced. Thought leaders offer one-of-a-kind insights regarding a topic, problem, or trend, with the goal of becoming the go-to-resource for that specific industry, vertical or market space. Their […]

 

Posted by: Tyler Trainer

 
November 7, 2017

Getting Wild with Volunteering: Denver Team Gives Back to the Greenwood Wildlife Rehabilitation Center

We’re excited to kick off this month with the spirit of November in mind –  giving thanks! As part of 10Fold’s month of charitable work, the Denver office traveled to Greenwood Wildlife Rehabilitation Center in Boulder. Greenwood Wildlife Rehabilitation Center is a nonprofit organization devoted to the rehabilitation and release of orphaned, injured and sick […]

 

Posted by: Tyler Trainer

 
November 1, 2017

How Do You Pick a Good Internship?

Now that we have established that an internship is definitely a good idea, let’s talk about how you know you are choosing the right one. Here at 10Fold, we know what it takes to make an internship an experience that ensures you grow as a professional and gives you a realistic expectation of what your […]

 

Posted by: Tyler Trainer

 
November 1, 2017

October Client Media Highlights!

AttackIQ AttackIQ Enhances Cybersecurity Attack Simulation Platform AttackIQ has extended FireDrill, a platform through which organizations can simulate various types of malware attacks to include support for an ATT&CK Matrix model for tracking adversary behavior developed by MITRE Corp. AttackIQ CEO Stephan Chenette says FireDrill provides a mechanism through which organizations can validate how good their […]

 

Posted by: Tyler Trainer

 
November 1, 2017

Think an Internship Doesn’t Count for Much? Think Again…

Have your friends convinced you that an internship is a waste of time that only the losers even bother considering? Are you pretty sure you have the skills to skip the whole process and jump straight into a hired position? Think again, kiddo. There’s more to an internship than just a roadblock to the hiring […]

 

Posted by: Tyler Trainer

 
October 27, 2017

A Few Best Practices for B2B Social Media

Are you like so many others who have had trouble succeeding in the social media realm? We all know that social media marketing is a must-have component in any communications strategy, but without a game plan to drive growth and engagement you are unlikely to succeed. Social media strategy is incredibly important to keep your […]

 

Posted by: Tyler Trainer