Covid 19 impact on marketing budgets report
How Has COVID Affected Your Marketing Budget?
Our latest marketing report reveals most business-to-business CMOs’ key performance indicators remained the same as before the pandemic, while 61% faced marketing budget cuts. To gain a clear picture of CMOs’ adjusted 2020 strategies and concerns, 10Fold surveyed 150 marketing executives from B2B technology companies, which represents approximately 5% of B2B technology companies in the U.S. Read the full report below to find out about the COVID-19 Impact On Marketing Budgets: