The 10Fold Communications Blog - Tips, News, and More!

December 16, 2025

10Fold Report Reveals B2B Marketing Budgets Rebound: Majority of B2B Marketers Plan to Increase Spend in 2026

By Catherine Lockwood

December 16, 2025

How to Budget for PR and Social in 2026 B2B Marketing Plans

By Catherine Lockwood

December 12, 2025

Media Pitching Strategies That Work: Lessons from Forbes’ Megan Poinski

By Zoey Byrom

December 8, 2025

How Funding Type Shapes Your PR Strategy in B2B Tech

By Susan Thomas

December 2, 2025

How to Prepare and Pitch Funding News That Breaks Through to Business Press

By Allison Knight

December 2, 2025

In the Fold – Allison Knight

By Allison Knight

November 24, 2025

How Sharing Insights Turns Communications Agencies Into Indispensable Partners

By Catherine Lockwood

November 12, 2025

Why Blockchain’s Biggest Hurdle Isn’t Technology – It’s Communication

By Molly Hanrahan

November 11, 2025

Pitch Perfect: A PR Pro’s Guide to Breaking Through the Podcast Noise

By Cheyenne Wells

November 10, 2025

Proven PR and Communications Strategies Essential for Fintech Brands to Support Growth

By Agata Porter

November 5, 2025

Knowing When Business Press Benefits and When It Backfires

By Susan Thomas

October 30, 2025

Navigating the AI Reputation Crisis

By Haleigh Kent-Bryant

October 28, 2025

10Fold Wins Campaign of the Year in Technology at 2025 PRNEWS Platinum PR Awards for Launching Tuskira Out of Stealth

By 10Fold Team

October 14, 2025

Found or Forgotten: How to Get into GEO’s Top 10

By Catherine Lockwood

October 8, 2025

The Rise of Non-Traditional Channels in Financial Technology for Trends and News

By Agata Porter

September 25, 2025

After Decades of Reflection, Why Metrics Matter More Than Ever

By Mark Button

September 23, 2025

How Certinia Used Original Research and Community to Spotlight Professional Services

By Sarah Medina

September 16, 2025

The Differentiation Game: Stand Out in a Sea of AI Agents

By Haleigh Kent-Bryant

September 11, 2025

From Underdog to Industry Leader: How 10Fold Helped AnswerRocket Break Through the AI Noise

By Jordan Tewell

August 19, 2025

How to Turn Product News into Long-Term Visibility for B2B Tech Brands

By Cheyenne Wells

August 12, 2025

AI Is Fueling Content, But B2B Marketers Haven’t Hit Full Throttle

By Catherine Lockwood

Winning the Media Game: A Guide for API Security and Bot Management Brands

By Allison Knight

2025 Report Reveals Average B2B Content Volume Triples: Budgets Barely Budge

By Catherine Lockwood

AI Isn’t Replacing Content Marketers – It’s Unlocking Their Potential

By Catherine Lockwood

In the Fold – Kim Diesel

By Kim Diesel

3 Ways Cybersecurity Marketing Pros Can Level-Up Analyst Relations Programs

By Mariah Simank

The Top Benefits of Working with an Agency That Specializes in Cybersecurity Marketing

By Kim Diesel

Before You Hire a Cybersecurity PR Agency, Ask These 5 Questions

By Kim Diesel

The 90/10 Rule: Why Driving Quality Media Coverage Takes More Than Just Good Reporter Relationships

By Jordan Tewell

Life as a 10Fold Intern: From Grad to Growth

By Ryan

Four Blockchain Trends Dominating Headlines in 2025

By Kim Diesel

AI Mediascape: Grab Your Favorite MCP, It’s Agentic Girl Summer

By Haleigh Kent-Bryant

Security Never Sleeps 2025: Real Talk from Cybersecurity’s Front Lines

By Kim Diesel

In the Fold – Tyler Trainer

By Tyler Trainer

5 Cybersecurity and AI Journalists You Need to Know Now

By Cheyenne Wells

10Fold Reveals 2025 U.S. Marketing Budgets Research: Bigger Budgets, Flat KPIs

By 10Fold Team

Cracking the Cybersecurity Media Code: How to Turn Research into Headlines

By Allison Knight

Proven Strategies to Secure More Cybersecurity Trade Headlines

By Molly Hanrahan

Celebrating 30 Years: Mark Button Shares His 10Fold Story

By Mark Button

Power Up Your B2B Tech PR Strategy Using Industry Analysts and Influencers

By Susan Thomas

Reflections from the Trail: Insights from Decades in PR Leadership

By Susan Thomas

In the Fold – Caitlin Haskins

By Caitlin Haskins

February 27, 2025

Why CISOs Share Their Strategies: Risk Versus Reward

By Kim Diesel

February 6, 2025

The Untapped Power of Communications in the Energy Sector

By Michelle Denny

January 30, 2025

Marketing Budget Priorities for 2025: Where Tech Leaders Should Invest

By Susan Thomas

January 16, 2025

In the Fold – Mark Button

By Mark Button

January 9, 2025

In the Fold – Danica Hutchins

By Danica Hutchins

November 13, 2024

10Fold Unveils New Research Suggesting 65% of Marketing Leaders Saw Bigger Budgets in 2024 and Less Than Half Face More Ambitious KPIs

By 10Fold Team

November 12, 2024

In the Fold – Allison Knight

By Allison Knight

October 22, 2024

In the Fold – Mariah Simank

By Mariah Simank

September 26, 2024

In the Fold – Cheyenne Wells

By Tyler Trainer

September 18, 2024

In the Fold – Katie Anne

By Tyler Trainer

August 14, 2024

Discover How 10Fold Transforms Managers in Exceptional Leaders: Part Two

By Bre Adams-Kitchen

B2B Content Gets a Boost: Most Marketers Invest and Produce Significantly More Content in 2024

By Tyler Trainer

29 Years In, the 10Fold Adventure Continues

By Susan Thomas

Mediascape: AI-mageddon? Part 1

By Mark Button

Is it time for 10x PR?

By Caitlin Haskins

92% of Marketing Leaders Report Content Budget Increases; 46% Will Spend $500,000 or More in 2024 Based on New International Study

By Tyler Trainer

Discover How 10Fold Transforms Managers Into Exceptional Leaders

By Bre Adams-Kitchen

ICYMI: 5 Highlights from 10Fold’s Security Never Sleeps Panel at RSA Conference

By Kim Diesel

In The Fold – Breanna Adams-Kitchen

By Bre Adams-Kitchen

November 13, 2023

In the Fold – Haley Zadel

By Haley Zadel

October 19, 2023

When Investors Get Tough – The New Meaning of the “Debt” Round

By Caitlin Haskins

September 28, 2023

Dive into Innovation: Join Us at Media SharkTank 2023 on October 26th!

By Susan Thomas

Summer Fridays Begin at 10Fold!

By 10Fold Team

“In the Fold” – Katy Trainer

By Katy Trainer

What Makes You So Special? How to Draft an Award-Winning Nomination

By Cheyenne Wells

“In the Fold” – Tyler Trainer

By Tyler Trainer

Four Security and Risk Decision-Makers Walked into a Room…

By Kim Diesel

Three Questions to ask Before Submitting to an Award

By Heather Oest

Cracking the Code for Business and Tier 1 Coverage

By Allison Knight

Solving the Age-Old Reporting Problem for Communications and Marketing: Introducing MetricsMatter 4.0™

By 10Fold Team

Introducing 10Fold MetricsMatter 4.0: Revolutionizing Marketing Analytics & Decision Making

By Dez Blanchfield

When Investors Get Tough – Is “Down” the New Flat?

By Caitlin Haskins

In the Fold – Bre Adams-Kitchen

By Bre Adams-Kitchen

Three Guiding Principles for Communicating Tech Layoffs

By Chris Blake

Mediascape: Supply Chain Technology Coverage in the post-COVID Era

By Colin Rinehart

plot points on a blue background

How 10Fold Established a Supply Chain Innovator as a Leader in Workforce Strategies

By Colin Rinehart

graphical user interface, application

February 23, 2023

When Investors Get Tough – Tackling “Flat” Funding Rounds

By Caitlin Haskins

February 14, 2023

When Investors Get Tough – Communicating Around Down, Flat and Debt Rounds of Funding (part 1)

By Caitlin Haskins

a row of sharpened pencils

February 8, 2023

Considerations When Writing for a Thought Leader

By Nina Gill

a row of sharpened pencils

January 31, 2023

What it Takes to Think and Write Like a Thought Leader

By 10Fold Team

October 24, 2022

Celebrating Diwali, the Festival of Lights

By Jinal Shah

How a 10Fold IPO Visibility Campaign Helped a Health IT Disrupter Change the Game for Clinical Trials

By Kathryn Ghita

sign at a conference

NFT.NYC Day 3: Brand Insights, Future Healthcare Use Cases and the Future of Work

By Bryan Hynes

a group of people sitting on a stage

NFT.NYC Day 2: Building A Successful NFT Campaign and Future Supply Chain Use Cases

By Bryan Hynes

NFT.NYC event

NFT.NYC Day 1: NFTs to Enable Engagement with Customers

By Bryan Hynes

man smiling at camera

“In the Fold” – Jordan Tewell

By 10Fold Team

a woman wearing a jacket and hat

Kim Diesel – Climbing to New Heights in Work and Life

By Kim Diesel

a person holding a tool to pick up trash on a beach

Digital by Day, Nerd by Night… and Also Day

By Tyler Trainer

10Fold – Big Data Business Insights – 14

By Kyra Tillmans

a group of people smiling

“In the Fold” – Kathryn Ghita

By Kathryn Ghita

computer-generated diagram

Beyond Crypto: Three Trends Driving Blockchain Adoption

By Bryan Hynes

a group of people posing for a photo

“In the Fold” – Susan Thomas

By Susan Thomas

a woman smiling for the camera

February 15, 2022

“In the Fold” – Mary-Kate Keefe

By 10Fold Team

a group of people smiling

November 18, 2021

Managing Remote Teams: 5 Lessons I Learned As a Parent

By Kathryn Ghita

a yellow signpost

October 19, 2021

Keeping Good Company – 5 Ways to Evaluate If a Media Outlet is Right for Your Brand

By George Morin

a person sitting on a patio with an ocean view in the background

August 12, 2021

10Fold Account Manager by Day, Foodie and Nature Lover.. Also by Day

By Sophia Xeopoleas

a woman holding a drink

Saddle Up, Y’all: Understanding What to Look for in a PR Agency

By Mariah Simank

group of people, one person is patting the other on the back

How 10Fold Is Using Radical Candor to Create a Radically Better Workplace

By Caitlin Haskins

a collage of a woman

Summer Fri-YAYs Give 10Fold Team more Fun in the Sun!

By Bre Adams-Kitchen

a person holding a dog

Texas Is the Nexus Where Teamwork Makes the Dream Work

By Colin Rinehart

chart superimposed over a tablet

How Do We Show ROI on Our Next PR Asset?

By Mary-Kate Keefe

a pile of folded newspapers

Surprising Media Moves, Spring 2021

By Rachel Odenweller

a hand holding a building block

Hindsight is 2020: Joining the 10Fold Team Amid the Pandemic

By Diana Gallagher

The Unique Dynamics of the U.S. IPO Market Today

By Mike Avila

lock symbol on a computer screen

Taking a Dive into the Current Security Media Landscape

By Camden Wicker

DNS helix

The Life Sciences Technology Mediascape Part 3: What’s Changed with Pharma + Healthcare Media?

By Keilani Finley

hands holding a trophy

February 3, 2021

Planning an Awards Program in 2021? Read This First

By 10Fold Team

cartoon drawing of paper airplanes

January 28, 2021

10Fold Adds to Its’ VP Roster With an Exciting New Hire and a Strategic Promotion as the Agency Expands to the East Coast

By 10Fold Team

January 27, 2021

10Fold Strengthens Leadership Team and Extends Geographic Reach, Adding Strategic Boston Office and Expanding Presence in Austin, Texas

By 10Fold Team

a person holding a laptop

December 7, 2020

A Look at the 2021 Events Landscape (Hint, it’s Still Virtual)

By 10Fold Team

newspapers on a shelf

November 24, 2020

5 Publications to Watch in 2021

By Jackie Daane

gold trophy with glitter

November 5, 2020

10Fold Recognized as One of America’s Best PR Agencies for 2021 by Forbes

By 10Fold Team

two people in masks touching elbows

October 27, 2020

New 10Fold Report: CMOs Expected to Reach Same KPIs with Less Budget, Despite COVID-19 Challenges

By Susan Thomas

a pair of glasses on a table

October 13, 2020

Securing Business Press in 2020: What’s Changed and What Your New Strategy Needs

By Sophia Xeopoleas

stack of newspapers showing their headlines

September 23, 2020

Funding Announcement in the Pipeline? This Essential Checklist Will Help Maximize Business Press Interest

By Jackie Daane

August 11, 2020

10Fold Recognized as a Top Place to Work by PR News

By 10Fold Team

a red and yellow sign

Common Social Media Marketing Misconceptions for B2B Tech

By Katherine Bingham

a close-up of a keyboard

Social Media Auditing 101

By Tyler Trainer

Coronavirus superimposed on a chart

The New Normal: How to Navigate Marketing in the Era of COVID

By Katie LeChase

a person sitting at a table with a large pile of home made cards

Giving Back in the Golden State

By 10Fold Team

a person using a laptop for a conference call

Seven Tips for Conducting Video Interviews with Meeting Over Zoom

By Brittney Regalado

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10Fold Communications Named a Grand Stevie Award Winner in 2020 American Business Awards®

By 10Fold Team

a group of people outside

10Fold Gives Back: Don’t Mess with Texas

By Colin Rinehart

hands holding a trophy

10Fold a “Top 10” Grand Stevie Award Winner in 2020

By 10Fold Team

drawing of a group of people watching a presentation

Do’s and Do Nots of Virtual Events

By Angela Griffo

a room with red chairs and a stage

Shifting Your Marketing Budget in the Time of COVID-19, and the Foreseeable Future

By Emily Ashley

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The Life Sciences Technology Mediascape Part 2: What News & Trends Get Coverage?

By Meghan Witthaus

close-up of a syringe and test tubes

The Life Sciences Technology Mediascape Part 1: Who’s Writing about PharmaTech?

By Meghan Witthaus

Coronavirus superimposed over graph

MEDIA-SCAPE: In the Wake of COVID-19

By Colin Rinehart

a woman standing outside

Interview with PRSA Silicon Valley Agency Leader of the Year, Susan Thomas

By Tyler Trainer

a person holding a trophy

Susan Thomas Honored as Agency Leader of the Year by PRSA Silicon Valley

By 10Fold Team

hands holding a trophy

February 18, 2020

10Fold Begins 2020 With Two Agency of the Year Awards

By Gary Good

a computer screen with a person's face on it

February 4, 2020

RSA Conference 2020: The Human Element of Cybersecurity

By 10Fold Team

a man with a beard

October 11, 2019

Meet Barron’s Veteran Eric Savitz at Media Shark Tank

By Gary Good

stack of newspapers

September 27, 2019

How to Prepare your CEO for a Business Press Interview

By Kim Diesel

a group of people in a room

September 23, 2019

Three Tips to Reel-in Broadcast Media Sharks

By Ross Perich

September 11, 2019

Meet Fast Company’s Harry McCracken at Media Sharktank, October 24

By 10Fold Team

graphic of a man with a shark's fin

August 19, 2019

Tech CEOs Pitch National Business Media Face-to-Face in Unique Event Benefiting Non-Profit

By Angela Griffo

a trophy on a stand

10Fold’s Promotion Studios Takes Home Two Videographer Awards for Production Excellence and Video Production Distinction

By 10Fold Team

person typing on a keyboard with a lock symbol superimposed

Media Coverage Trends in Cybersecurity

By Corbin Cofer

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10Fold Snags Platinum Hermes Creative Award

By 10Fold Team

media ad

Six Ways to Improve Social Media Impact – Explained

By Susan Thomas

a group of hands holding signs

Need Media Coverage? Try ‘Perfect 10’

By Emily Ashley

cartoon hands reaching for the word "job"

What Employers Look For In a Candidate

By Bre Adams-Kitchen

a group of people in a lecture hall

Finding Online Audiences – 10 Best Practices for Reaching Developers

By Kyra Tillmans

a person holding a phone with social media icons

Six Ways to Build Social Impact – Roundtable Event!

By 10Fold Team

a group of people sitting around a table with a laptop

Thought Leadership: How You Can Use it to Grow Your Business Relations

By Guest Blog

cartoon girl reading a comic book

F is for Fascination……

By Susan Thomas

outside of a convention center

#RSAC 2019: What to Expect at this Year’s Show!

By Angela Griffo

a golden trophy with stars spilling out

February 26, 2019

10Fold CEO, Susan Thomas, Included in CEO Monthly’s Top 100 Global CEOs

By 10Fold Team

a close-up of a hand holding a tablet

February 11, 2019

Cracking the Code for Content Marketing

By Fran Lowe

a view of a city at night

February 4, 2019

Three Reasons You Need Visuals on Social Media

By 10Fold Team

a man looking at white doors

January 22, 2019

Six Things You Need Before You Hire a PR Agency

By Fran Lowe

a person standing on a hill with arms raised

January 3, 2019

Rising Above the Thought Leadership Noise: The Key is Applicable Content

By Drew Smith

laptop with a newspaper on it

December 17, 2018

3 Tips for Getting More Media Hits

By Kim Diesel

digital pattern with icons

December 4, 2018

DevOps Media-Scape

By 10Fold Team

cartoon of a balloon tied to an anchor

November 29, 2018

Stalling in Your Career? How to Get Moving Again

By 10Fold Team

a group of people posing for a photo

November 20, 2018

Team 10Fold – Supporting an Eco-Friendly Future

By 10Fold Team

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November 8, 2018

10Fold Gives Back: Bay Area Teams Serve Hope at St. Anthony’s

By 10Fold Team

drawing of a man swimming wearing a shark fin

October 31, 2018

10FOLD SHARKTANK DELIVERS BUSINESS MEDIA BONANZA

By 10Fold Team

a sailboat in front of a city skyline

October 24, 2018

10Fold Moves to America’s Finest City

By Emily Ashley

a close-up of a keyboard

October 18, 2018

Blockchain in the Business Press?

By 10Fold Team

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October 16, 2018

The Top Ten Reasons Media SharkTank™ Is a Must See!

By Susan Thomas

a body of water with buildings in the background

October 9, 2018

10Fold Launches Sixth Office to Keep Pace with High Demand for Integrated Communications

By 10Fold Team

a city with lights

October 5, 2018

PR Hot Take – The Age of IoT in Media

By 10Fold Team

a video camera on a stand

October 2, 2018

Why Every Media Interview Should be Treated Like You’re on TV!

By Ross Perich

a row of sharpened pencils

October 1, 2018

Is My B2B Tech PR Program on Track? 7 Key Tells

By Caitlin Haskins

stack of folded newspapers

September 27, 2018

Where is our Business Press Coverage?

By Gary Good

person carrying shopping bags

September 25, 2018

Finding a Great Fit with a B2B Tech PR Agency

By Susan Thomas

icons on a phone

September 20, 2018

SnapChat for B2B Tech – Say What?

By 10Fold Team

a close-up of water

September 18, 2018

Sean Captain – Media SharkTank is a chance to clear many waters

By 10Fold Team

two light bulbs, one is larger

September 10, 2018

Is it Time for Media Training? Three Questions to Test Your Media Savvy

By Caitlin Haskins

a person holding a bullhorn

September 4, 2018

Metrics Matter: Techniques to Paid Social Campaign Management

By Katie LeChase

drawing of a man swimming while wearing a shark fin

August 30, 2018

Ready to Test Your Pitch in the Deep End?

By 10Fold Team

a man sitting on a rock

August 22, 2018

Edge Computing is Set to Transform the Speed of Business – Here’s Why

By Kathleen See

portable radio

August 20, 2018

3 Reasons Startups Should Pay Attention to Indie…Analysts

By Caitlin Haskins

people clapping

August 10, 2018

Entrepreneurial DNA Wins Award for 10Fold CEO

By 10Fold Team

a group of people sitting in a room

B2B Live-Tweeting – Events and Tradeshows Can Boost Exposure

By 10Fold Team

screen with a 360 degree icon on it

Why Using VR for Your Next Launch Puts You Ahead of the Game

By 10Fold Team

a close-up of a video camera

10Fold Video Division, ProMotion Studios, Honored with Award of Distinction from Videographer Awards

By 10Fold Team

a group of different colored keyboard keys

Where is the Yelp for B2B Tech? Gartner Chimes In…

By Drew Smith

a person holding a trophy

10Fold CEO Wins Entrepreneur of the Year in 2018 Women World Awards

By 10Fold Team

a city skyline seen from the water

ENDLESS POSSIBILITIES: B2B Tech Shows Us the Future, Now

By 10Fold Team

a person's hands on a desk with a laptop and a plant

The Value of Video in Your Blog

By 10Fold Team

a group of people at a trade show

3 Ways to Maximize Your Tradeshow Spend

By Alison Flood

a high angle view of a city

How to Tap into the Media Love-Affair with Data

By Jackie Daane

a golden trophy

10FOLD WINS THE BUSINESS INTELLIGENCE GROUP’S 2018 BEST PLACES TO WORK AWARD – PRESS RELEASE

By 10Fold Team

a silver trophy

Company Awards: Are They Worth the Effort?

By 10Fold Team

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10Fold Honored With Stevie® Award for PR Agency of the Year

By 10Fold Team

a city with lights on

10FOLD HONORED WITH STEVIE® AWARD FOR PR AGENCY OF THE YEAR (PRESS RELEASE)

By 10Fold Team