Summer’s not quite over in ATX!

While Labor Day marks the end to the heat and sunshine filled days of summer, no one has told Texas. Officially summer may be over, but Austin is still hot and the activities have far from slowed down. As PR pros we thought we’d switch from our usual focus on high tech business-to-business public relations and give Austin and 10Fold’s ATX office a boost.  We combed through upcoming events across the city and pulled together some of the “can’t miss” activities for this fall – just in case you feel like donning your cowboy boots and dropping by.

The University of Texas Longhorn Football
For as long as football has been popular, Texas has set the gold, rather burnt orange, standard for quality and experience. And it’s no wonder with a stadium that holds 100,119. After all everything is bigger in Texas. At the games, you’ll not only be surrounded by a hundred thousand strong of the Texas faithful, you’ll also be swallowed by an atmosphere that is electric and memorable. There’s no other experience quite like it. Apart from football, 10Fold is talking to a lot of intern candidates from UT-Austin for a coveted space in our downtown office.

ACL Festival

ACL Festival is one of a kind. Taking place in the heart of Austin at Zilker Park, this six-day festival never disappoints. This year features headliners Jay-Z, Red Hot Chili Pepper and The Killers, not to mention The XX, Foster the People, Chance the Rapper, Tove Lo, Gorillaz and The Head and The Heart. But don’t worry the headliners are hardly the only reason to attend the festival. All the food on the grounds is from local Austin staples like Torchy’s Tacos, Good Pop, Southside Flying Pizza, Salt Lick BBQ and Lonesome Dove, which happens to be down the street from our office. Definitely wear comfortable shoes, cool clothes and drink lots of water as the festival has a history of landing on hot weekends.

Formula One

And for the motor heads, Formula One hits the Circuit of the Americas (COTA) track again this fall. COTA was the first purpose-built F1 track in the U.S. and plays host to a number of races and concerts throughout the year. Qualifying races on Friday and Saturday lead to the final race on Sunday. Racing not your cup of tea? Justin Timberlake and Stevie Wonder headline post-race concerts on Saturday and Sunday with over 30 additional artists performing throughout the weekend.

This is just the tip of the iceberg of all the activities happening in Austin this fall, not to mention the SDxE Conference and DeveloperWeek. If you’re planning on making a trip to Austin this fall, be sure to check all the activities on Do512 or Austin360 and drop by and say “Howdy!” to our Texas team.

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