The New Normal: How to Navigate Marketing in the Era of COVID
By Katie LeChase
More than 450 Technology Companies Have Relied on 10Fold to Grow Share of Voice and Corporate Value. We Drive Deep Technology Adoption and Infinite Opportunities.
Marketing executives have had to drastically adjust their budgets and spending due to the significant changes in how we live. 10Fold surveyed B2B marketing executives to find out how industry leaders changed their strategies.
After participating in the Leukemia & Lymphoma Society Light the Night Walk this past October, Lead Media Strategist Michele Nachum has dedicated her time to raising money for their Virtual Light the Night Event in April.
Katherine Bingham, an account associate in Austin, has been working with Drive a Senior Northwest.
10Fold Senior Account Associate Megan Cheung is showing #10FoldCares by bringing some extra love & positivity to Sunol Creek Memory Care residents in Pleasanton, CA with some cards to brighten their day.
10Fold CEO, Susan Thomas, continues to represent 10Fold's core values by volunteering at the Contra Costa County Food Bank with her family, doing their part to show that #10FoldCares about our local communities!
Laura Asendio & Jordan Tewell assist the Central Texas Food Bank on May 14. Yes, that is a football stadium parking lot, because Texas.
“10Fold’s cybersecurity domain expertise and metrics-driven approach helped them win our business initially, but consistently surpassing both their metrics and our expectations has made remaining a client for over four years (and counting) a no-brainer. More than a valued partner, they are an extension of my team and their performance has earned them a level of trust that is rare amongst PR agencies.”
I have hired 10Fold for different companies I’ve worked with because of their metrics-driven approach and deep understanding of the cybersecurity landscape. Their team’s level of transparency and focus on results has created a high level of trust with my team and transcends to the rest of the company leadership. They really take the time to understand what’s important to my company in terms of quality media coverage and creating campaigns that drive top of funnel leads.
I’m so impressed with the 10Fold team. They are an invaluable extension of our internal team and have exceeded our expectations. They are strategic, smart and creative and have very strong press relationships.
I’ve partnered with 10Fold multiple times over the years because I trust their approach to delivering high-value PR strategies that support business growth. Since launching FogHorn’s Series A funding and product, Lightning ML, in 2016, they’ve helped us stand out from the IoT pack with recognition from The Wall Street Journal, Reuters, CIO and many others.
“In 90 days, 10Fold was able to position our CEO and board members for prominent feature coverage in Forbes, The Wall Street Journal, and Bloomberg TV.”
The 10Fold team has made more than a few geeks famous. We guarantee it. Worried your tech isn’t gaining traction in the market? 10Fold drives deep technology adoption and delivers infinite opportunities.
No matter how complex your technology, 10Fold:
Metrics are the heart of everything we do, so you’ll never wonder how we’re doing – you’ll know. MetricsMatter – learn it, embrace it and become one with it. You’ll be hearing a lot about it.
At the intersection of modern communication skills and technology mastery, find the metrics that matter to your business through our MetricsMatter strategic services.
We could certainly brag about our extensive network of connections, stellar reputation, senior experienced staff, and business impact, but we prefer to let others do the talking for us.
“Working with the 10Fold team, we quickly developed and began to execute on a thought leadership strategy that would elevate the Silver Spring Networks Brand by leveraging an integrated communications strategy. As a result, we catapulted our social authority, snagged the coveted Fortune Tech Brainstorm Keynote, and doubled our business press and broadcast coverage. With this brand validation, the company was acquired by Itron – a multi-billion dollar giant focused on Smart Cities.”
Former VP of Marketing, Silver Spring Networks
Current VP of Global Marketing and Public Affairs, Itron Inc.