An Essential Checklist for Executing on a Social Media Marketing Program

Can you measure the value of your social media program? If you are like many B2B executives, this marketing program may be one of the hardest for you to evaluate. Even small details (like your choice of hashtags) can dramatically lower your results. This guide will help your social media team increase impact and, in turn, the ROI, on your social program investments and effort.

Download the PDF for more information and tips to make sure your social media marketing program is reaching your target users: