NEWS

May 24, 2018

Company Awards: Are They Worth the Effort?

Every company, and executive, wants to be rewarded and recognized for the challenging work completed over the course of a year. This recognition typically comes from the business awards everyone wants to showcase in their trophy case – this could be a Stevie Award, Best in Biz Award, Inc. 500/5000 recognition, or an Entrepreneur of […]

 

Posted by: Tyler Trainer

 
May 16, 2018

10FOLD HONORED WITH STEVIE® AWARD FOR PR AGENCY OF THE YEAR (PRESS RELEASE)

Also Garners Grand Stevie Award as Most Honored PR Agency of the Year.  Awards Recognize Agency for B2B Communications and Video Excellence SAN FRANCISCO – May 16, 2018 – 10Fold, a leading B2B tech communications and content agency, today announced that it has won the 2018 Grand Stevie Award as Most Honored PR Agency of […]

 

Posted by: Tyler Trainer

 
May 14, 2018

The CMO’s Customer Conundrum and Why You Should NEVER “Ask for a Favor”

We hear almost daily from our clients that they are challenged with converting customers to become marketing and PR advocates. Common cries from CMOs and VPs of Marketing include: “They will never talk!” “They were interested in helping us out, but now they are upset due to integration issues.” “The sales guy won’t even give […]

 

Posted by: Tyler Trainer

 
May 11, 2018

Ross Perich Selected as Judge on Project Kairos Panel at IoT World

Internet of Things World is the largest IoT event in the world and it features some of the most innovative technologies and strategies in the industry – as well as the companies at the forefront of this technology phenomenon. More than 12,000 executives, innovators, and thought leaders in the IoT ecosystem will gather in one […]

 

Posted by: Tyler Trainer

 
May 2, 2018

Move Aside, Silicon Valley? Tech Stories are Everywhere

For decades, the Silicon Valley has had a de-facto monopoly on technology innovation, causing a highly concentrated startup and investor community to spring up in the region to chase the dollars (real or imaginary) generated by that innovation. But over the past few years, there has been a growing sentiment across the rest of the […]

 

Posted by: Tyler Trainer

 
April 30, 2018

THE INTERN WISH LIST

What do interns want? I feel like this question is rarely asked within companies (except for 10Fold of course – they practically force this answer out of you) In fact, ‘what do you want out of me?’ seems to be the real question. I went into the real world with that mentality: what can I […]

 

Posted by: Tyler Trainer

 
April 25, 2018

Securing a Speaking Slot: Five Things You Should Know

All clients want their 15 minutes in the spotlight. Often it comes in the form of an article or a press interview, but it can also come in the form of speaking engagements. However, it’s is often up to us PR practitioners to make that on-stage opportunity happen. While it’s not always easy, it is […]

 

Posted by: Tyler Trainer

 
April 20, 2018

4 Things You Can Do to Engage Influencers Online Right Now

Influencer marketing should be a part of every marketer’s strategy in boosting their brands credibility and reaching new audiences. If you’ve kept up with our blog to this point, you know we’ve talked about this before (and if you haven’t, subscribe below so you stop missing out!). While locking down an influencer may take some […]

 

Posted by: Tyler Trainer

 
April 18, 2018

Security Never Sleeps 2018 – Buyers and Sellers Face to Face

10Fold hosted our eighth annual Security Never Sleeps event during the 2018 North American RSA trade show yesterday. The event is conveniently located within walking distance of the Moscone Center at the Red Dog Café in San Francisco. Building on the success of the events previous years, the luncheon had more than 90 attendees made of up CISOs, […]

 

Posted by: Tyler Trainer

 
April 11, 2018

Building a Social Media Plan – Content is King

How often should I Tweet? Is there a best practices strategy for sponsoring posts for maximum effect? Which products and services are best to monitor growth? These are some of the most common questions I hear from those looking to put together growth-based social media plans. While it is important to consider how to track […]

 

Posted by: Tyler Trainer